All About Rugs (Part Three of Three)

Photo taken by Casey on a visit to Morocco - what heaven for a rug-obsessed interior designer!

Photo taken by Casey on a visit to Morocco - what heaven for a rug-obsessed interior designer!

Thank you for joining us for our last installment of All About Rugs. Below is one more guest post written for our blog by Casey Cunningham, a rug enthusiast and Laura Burton Interiors designer.

All individual rugs pictured are available at Black Sheep Unique, our favorite rug showroom. All photos of spaces are rights of Laura Burton Interiors. ENJOY!

Written by Casey Cunningham in collaboration with Laura Burton.

Welcome back to the third and final installment of “Blah blah blah …… RUGS!”. For those of you who have stuck this out with me you are in for a treat. It’s time for the juicy stuff – Styles and Trends!


When you hear the word “rug” what do you picture?

Grandma’s antique Oriental rug under the dining table at Thanksgiving? I feel like that’s what a lot of people picture when they hear the word “rug” (even if their Grandma didn’t have that rug). But the word can mean a lot of things and there are even subcategories within categories. The following are a few different types of rugs you might consider for your space. Think of these as more general “looks” than technical categories. This is not an exhaustive list, but a mere sampling.


One of my personal favs for a cost effective, somewhat rustic, casual but still classy vibe. They come from all over the world and each region has a different style.

Generally speaking, they can be southwest (American Indian – commonly known as Navajo rugs), Oaxacan (Zapotec), Turkish (Kilim) and Moroccan (Berber) – to name a few. They can be brightly colored to more neutral depending on the natural dyes in the region. These days, with companies like West Elm and CB2 creating their own designs, they can have a contemporary or retro vibe.

These are rugs woven on a loom. They aren’t knotted so there’s no pile. They are lightweight and easily foldable. Pros: They are more cost effective, don’t really shed, and look great in a lot of different environments, especially if you love a more casual look.  Cons: Not particularly soft or cushy, can be a little scratchy on bare feet


I kind of hate lumping all of this together, but I also understand that you are grown adults with lives to live and know how Google works if you want to further your rug education.

So think of this (traditional) as more of a general “look” in a space. From a faded Oushak to a geometric Heriz (Grandma’s Oriental rug could also fall into this category.) These types of rugs will often have some kind of center medallion, be generally symmetrical and have some kind of border framing the rug.

Depending on the color scheme, these can be very versatile. They can blend with traditional furniture or compliment more contemporary furniture. These are fun when you enjoy layering patterns. When you get bored with one accent color, you can always just play up a different color in the rug. Pros: Transitional look / style versatility, many colors to choose from to accent. Cons: Pricier, can shed more than flatweaves.


This look can come from an undyed, chunky knotted wool or natural fiber rug (like sisal / jute) or more transitional, patterned wool rug with a neutral palette. Maybe you want a calming vibe. Maybe you want your wall art to take centerstage. Maybe you’re working with a primarily neutral palette for the room and would rather focus on texture to create visual interest. Maybe you like to change things up with every season and this allows you to go wild with red heart streamers, orange cornucopia baskets AND pastel Easter Bunnies all in the same space throughout the year.  Pros: Can be more cost effective, design flexibility. Cons: You risk being *too* vanilla if you don’t accessorize properly and you wake up in the middle of the night in cold sweats after the reoccurring nightmare of your child smearing green Jello in one hand a creating a marker masterpiece in the other. (aka: colorful stains)


This is where abstract and geometric shapes can cohabitate with asymmetry and all over pattern (sans border). It can be literally solid color nothingness, a color block pattern, a small, repeating geometric or an organic, all-over Rorschach test. But it will likely be paired with its fair share of clean lines in the furniture and maybe a little metal in the accents. You might see more silk or viscose in these styles (if you’re looking for something a bit fancier). This is where you’ll see cut pile options (varying heights of pile to create a 2-D look). Pros: They are a great way to incorporate color or drama via the rug. Cons: Less versatile when a color or style change is desired down the road.


Again, it’s not exactly fair to lump Moroccan rugs in with shags, but they all feel good to sit on. These will be plush, comfy and often pretty affordable. Balance that with how comfortable you are with crumbs getting buried in the fibers.

Moroccans will often be associated with a more ‘Boho chic’ look where as a shag is definitely more retro or occasionally ‘glamy’, depending on the materials. Shags had a moment a few years back, and also in the 60/70’s. Moroccan rugs have a bit of a rep as a “starter rug” as they have been so widely adopted by vendors who court 20-30 something shoppers with a nice apartment and their first “real” job. However there are some really cool things happening with Moroccan rug design that I got to experience first hand on my recent work abroad trip. Pros: Cost effective and super cozy and soft on the feet. Cons: Cleaning and crumbs can be a challenge.


These are those rugs on the fringe (no pun intended!) of the industry. They are niche products. You have hot pink hair on hide, woven leather, organically shaped, glow in the dark… If you want to get weird with it – there is a rug for that! 


·       Color and bold pattern.

·       Recent technology has made it easier to replicate more organic designs. You’re seeing more stuff that looks almost like an actual painting than a hand drawn geometric pattern. 

·       Layering rugs.

·       Traditional patterns with updated color palettes.

·       More decorative shapes than just rectangles and circles.

Prediction: Oriental rugs will make a comeback


·       Wool and Silk Rugs

·       Rug Star Official

·       Soufiane Zarib

All are available at Black Sheep Unique through your friendly neighborhood interior designer (they are a trade only showroom). Special thanks to Black Sheep for letting me consult on a couple of questions, and generally hang out in your showroom while lovingly caressing all of your beautiful rugs.

Speaking of getting weird….thank you for coming along with me on this rug journey!

All About Rugs (Part Two of Three)

Heriz Persian rug provided by Black Sheep Unique. Photo by An Indoor Lady.

Heriz Persian rug provided by Black Sheep Unique. Photo by An Indoor Lady.

Hello fellow design enthusiasts! Below is a continuation of our three part series All About Rugs, this time focusing on Purchasing Considerations. Enjoy!

Written by Casey Cunningham in collaboration with Laura Burton.

Welcome back to Part 2 of my series: “I Love Rugs and Somebody Finally Gave Me a Platform to Talk About Them so I’m Going to Milk that with a Three Part Soapbox Rant” (Or whatever Laura named it).

Now that you understand why rugs are important and I’ve got you riled up to get your hands on your own fancy-pants rug, let’s talk about purchasing considerations. What are your needs when it comes to lifestyle, budget, maintenance, size, functionality and design style? 



Do you eat on the furniture? Do you have pets? Kids? Do you love to host GoT watch parties where people drink wine and yell at the TV when their favorite characters meet their untimely demise? 

Sometimes people say they don’t want to spend a lot on a rug because they have kids or entertain a lot and have a high probability of spills that will surely ruin the rug. FALSE: (To be read in Dwight Schrute’s voice). A good quality wool can often hold up to spills better than a budget wool. Because, science.

How often do you like to change up your environment? There are two types of buyers when it comes to design: 1) the “buy the best you can afford once” crowd, and 2) the “fast home decor” buyer who likes to switch things up often, spend less up front, and keep things “fresh”. Which one are you?

(Side note: Keeping things “fresh” is still no excuse to make impulse purchases or compromise on quality. Even if you’re working with a budget, good design is curated and intentional. Be prepared to be patient and plan in advance rather than scrambling to decorate before a party).

Then there’s the “Barefoot Test”. How do you want the rug to feel? Does it matter if it’s a little scratchy on bare feet? Do you want it to be extra cushy? Will the kids be laying on the rug?

How often do you like to vacuum? Will your Golden Retriever’s fur blend in with it? Does that matter? 


Only you truly know your budget, and everyone has one. Maybe your budget doesn’t allow for a $20k, hand knotted antique rug. But you can still purchase a natural fiber rug such as wool, jute, sisal, etc.. If your home style allows, you can get a quality flatweave style for considerably less than something hand knotted, and still have an upscale look.


Make sure it fits your room. Don’t go smaller to save money – you’ll regret it. Know what your furniture layout is going to be, and as a general rule at least the front two legs of each piece of furniture should be on the rug. If you’re dealing with a dining space, plan on allowing roughly three feet all the way around the table. This way your guest’s chairs are never half on / half off the rug. In a living room, pay close attention to the side tables. As always, careful and thorough planning helps avoid unfortunate surprises.

When determining size, pay attention not only to the relationship of the rug with the furniture feet, but side tables can also be a factor. In our project above the rug was sized to ensure the side table could sit cleanly on the rug. Rug provided by Black Sheep Unique. Photo credit: An Indoor Lady.

When determining size, pay attention not only to the relationship of the rug with the furniture feet, but side tables can also be a factor. In our project above the rug was sized to ensure the side table could sit cleanly on the rug. Rug provided by Black Sheep Unique. Photo credit: An Indoor Lady.


How much color are you comfortable with in a space? What is the architecture of your home? Are you looking for a statement piece, something to blend in, or something to provide more textural impact? Is your style trendy, timeless, modern, boho, global or traditional? There are different rug types suited for each of these styles, and the rug will either contribute toward (or detract from) the overall affect.


  • Quality rugs are pricey. Period. If you see an 8x10 patterned rug, with a bunch of detail for $300 do not be tempted! (especially if you’re buying online). It is likely a machine made of polypropylene. This has a very different look than a wool rug and may affect the overall quality of your design.  

  • Avoid buying online without a sample or seeing it in person first. Rugs are hard to photograph, and colors are difficult to capture. They often look VERY different in person. Always try to see a sample first. If you are buying from one of the online vintage rug shops that have popped up lately, have some wiggle room in your color scheme. (Back to the rug first argument).

  • Make sure you are buying from a knowledgeable, reputable vendor. There can be a huge mark-up in this industry and some vendors will initially quote a price that’s several times the actual value of the rug. Sometimes they come from countries where haggling is the norm. Buying a rug from a reputable showroom with clearly marked, fair prices makes for a more enjoyable buying experience.

  • Hand tufted rugs are a cost-effective way to still have a wool rug, but know that they will shed. Sometimes a lot. This can be frustrating if you are a neat freak.

  • Ethical practices. Many vendors and weavers have programs benefiting the people who weave the rugs and their families. If this is something that interests you, ask your showroom contact or spend a little time doing some research online to get more info on companies that offer these programs.

Thanks for playing along, friends! I hope this piece presented you with some thought-provoking questions. In our third and final installment, we’ll be looking at basic styles and current trends in the rug world.

All About Rugs (Part One of Three)

Photo by An Indoor Lady. Wool and Silk hand-knotted rug from India, provided by David Alan Rugs.

Photo by An Indoor Lady. Wool and Silk hand-knotted rug from India, provided by David Alan Rugs.

Hi blog friends! So this post will be a little different today. I have asked my senior designer Casey, a “travel obsessed foodie” who is also incredibly passionate about rugs, to write a series of guest posts (mostly because she is funny AND knowledgeable – a great combo for my blog audience!). Casey has won awards in rug design and has been traveling abroad for the last 4 months, so she has a unique perspective. There is a lot to know about rugs, so this will be a 3 part series (likely coming out about 2 weeks apart – ish). Enjoy!

Written by Casey Cunningham, for Laura Burton Interiors

Full disclosure: I love rugs.

Like, to a weird degree. I CARE about them. I can’t explain why, but it started many years ago when I was working in a retail showroom. Ownership brought some guy who sold fancy rugs in to give us an education. Seeing one-of-a-kind pieces and learning what it takes to make them unexpectedly lit me up. In the last few years I’ve created several rug designs, a couple of which have done well in competition. My (not so) low key life goal is to be an internationally renowned rug designer (living in Portugal, drinking affordable wine and eating pastries like they have the nutritional value of baby spinach...) anyways.....RUGS.

Yes. I’m a little biased.

But every interior designer has things they get extra excited about selecting. I worked with someone who loved lamps (and I will never see love + lamp without thinking of Anchorman). Laura is a big fan of chairs and hardware. For me? It’s rugs.

In this three part series we’ll discuss:

1.    Why rugs are important (and why so expensive?).

2.    Purchasing considerations.

3.    Styles and trends.



A rug is often the largest purchase in a space (both in relation to surface area and cost). They serve not only as a buffer between a cold hard floor and bare feet, they also act as insulation and provide sound absorption. It can be on the receiving end of a lot of wear and tear if it’s in a high traffic area so materials and construction matter.


Visually, a rug anchors and defines a space. It creates a cohesive grouping for your furniture. It adds texture, color and dimension to your environment. Given that it’s often the item with the largest surface area in your space it can have a huge impact on the design of the space.


If you buy a quality, hand knotted 8x10 rug, it likely took three people working side by side 6-10 months of their lives to weave that rug. Think of the conversations! The stories exchanged. The major life events that can take place over the course of six months.

If you have a true rug buying experience, it is like purchasing art. It’s finding a unique design that speaks to you on an emotional level. If you purchase an antique there are stories and symbolism woven into each piece and they are often “signed” by the weaver.


Without fail, a trip to the showroom involves sticker shock. When you move into the world of unique, hand knotted, antique or otherwise “designer” rugs they elicit an emotional response. People, especially first-timers, get excited. They form emotional attachments. Then when they hear the price the response is usually “NOPE!”

During a recent trip to Morocco, I took a group of lady friends to a high-end rug showroom and watched them, one by one, light up when the vendor started laying out rugs. In one showroom visit, they went from a mild level of interest to a manic episode that involved scrutinizing every rug brought out to understand which one best represented them as human beings (or something like that). They would stare for minutes. Walking around it multiple times, pausing, and growing more attached. I love watching this process. Given that Moroccan rugs tend to be more affordable than some other styles, a lot of rugs were purchased that day, but more importantly, they walked away with a newfound appreciation.

So why the hefty price tag?

As I mentioned earlier – for a living room sized rug, you’re looking at 3 people working for six months to a year on one rug. Let that soak in – 3 people, up to one year. Even conservatively, that would be about $23,000 for three minimum wage American workers to work 6 months.

But then you look at the materials. Quality wool comes from high up in the mountains and there is the process of cleaning and dying the wool.

After the rug has been woven, it is often shipped halfway across the world. The average 8x10 weighs in at 40-50lbs.

In the case of antique rugs, sometimes they require repairs prior to selling.


Don’t design yourself into a corner. Many people don’t consider the rug until everything else is purchased.

I hear you, people... It’s important to have a comfortable sofa to curl up on to watch TV at the end of a long day. Picking a wall paint color is a HUGE decision, because a mistake can be costly and/or time consuming.

But there is a logical argument to making the rug the first purchase if you are starting over in a space.

For one, it takes up a large portion of real estate in a room so it’s a great place to set the tone, design theme and color scheme for a room. In addition, it makes the whole design process for the rest of the room easier, because you can simply pull from the colors in the rug for the other elements in the space (like sofa fabric and wall paint!).

An Illustration:

Finding the perfect shade of coral paint that’s not too orange and not too pink is relatively easy. Finding a teal fabric that has slightly more blue than green is doable -- there are hundreds to choose from. Finding a rug that has the perfect combination of these two colors that also looks good with the shade of beige in your tile floor and has a hint of the emerald green in your artwork (but no too much) and all of this in a traditional pattern, with hand knotted wool construction and no silk (because it needs to be durable) and priced within your $4000-$5000 budget that is available now because you have guests coming into town next week is anxiety producing. (Also, if this is your actual color scheme you might want to hire a designer because you may be a little out of control right now.)

If you consider the number of available rugs in a certain style to the number of fabrics and paint colors that exist, it makes sense to work from the floor up when possible. It’s not so much of a “rule” as a “life hack”.

Stay tuned for my next post on purchasing considerations. If you’re going to spend your child’s college fund on something (I kid, I kid!), you might as well get it right.

Rugs above provided by Black Sheep Unique. All photos courtesy of An Indoor Lady.